White Friday 2026 in Saudi Arabia is on Friday 27 November. See 11.11, Cyber Monday and 12.12 dates, 2025 store timelines for reference, and five preparation steps.
In this guide (11)
- When is White Friday 2026?
- Sale season dates in November and December 2026
- Why does the White Friday date change every year?
- White Friday, Black Friday and Yellow Friday: what is the difference?
- When do store offers start? 2025 dates as a reference
- 11.11: a sale season 16 days before White Friday
- After White Friday: Cyber Monday and 12.12
- How to prepare for White Friday 2026: five steps
- Common White Friday mistakes
- Codes that work now, before the season
- Frequently asked questions
Every year people ask: when is White Friday? The answer for 2026 is clear: Friday 27 November 2026. But store offers do not stick to one day; some start days before the Friday and continue after it. In this guide we bring together the dates of the November and December 2026 sale season, last year’s timelines for well-known stores as a reference, and practical steps to prepare before the season begins.
When is White Friday 2026?
White Friday falls on the last Friday of November every year, the same date as global “Black Friday”. In 2026 that day is Friday 27 November 2026.
You may read on some websites that the date is 28 November 2026. That is incorrect, because 28 November 2026 is a Saturday. The correct date is 27 November.
Stores have not officially announced their 2026 offer dates yet. So anything published today about “a particular store’s offer dates in 2026” is an estimate until the store itself makes an announcement.
Sale season dates in November and December 2026
| Season | Date |
|---|---|
| 11.11 (Singles’ Day) | Wednesday 11 November 2026 |
| White Friday | Friday 27 November 2026 |
| Cyber Monday | Monday 30 November 2026 |
| 12.12 | Saturday 12 December 2026 |
These dates are fixed by the calendar. Each store decides when its own offers start and end.
Why does the White Friday date change every year?
Because White Friday is tied to “the last Friday in November”, not a fixed date. That is why it was on Friday 28 November in 2025, is on Friday 27 November in 2026, and will be on Friday 26 November in 2027.
White Friday, Black Friday and Yellow Friday: what is the difference?
They are different names for the same season:
- Black Friday: the global name for the season.
- White Friday: the common name in Saudi Arabia and the Gulf.
- Yellow Friday: the name noon uses for its season.
So if you see an advertisement for noon’s “Yellow Friday” or another store’s “White Friday”, both refer to the same late-November sale season.
When do store offers start? 2025 dates as a reference
Since 2026 dates have not been announced, the best reference is what happened last year. These are the 2025 dates as published in news sources and store announcements, and they may differ this year:
noon: Yellow Friday
noon held Yellow Friday 2025 from 20 to 30 November, 11 days in total, in Saudi Arabia and the UAE, according to Gulf Business. You can follow the current noon code on the noon promo code page.
Amazon Saudi Arabia
Amazon Saudi Arabia announced its White Friday 2025 offers from 21 to 30 November, with early access for Prime members from 20 November and daily evening flash deals.
eXtra
eXtra’s White Friday campaign in 2025 ran from 20 November to 6 December, more than a week beyond the Friday itself.
What do the 2025 dates tell us?
- Most major campaigns started about a week before the Friday.
- Some campaigns ended with November, and some continued into early December.
- There is no “single day” for offers, but a time window that differs from store to store.
That is why we recommend following prices from mid-November 2026 rather than waiting for the Friday itself.
11.11: a sale season 16 days before White Friday
This year 11.11 falls on Wednesday 11 November 2026. It is a global season in which large platforms such as AliExpress and noon take part. If you plan to buy a specific product, do not assume White Friday is always cheaper. Record its price on 11.11 and compare it with its White Friday price before deciding. See our 11.11 offers page.
After White Friday: Cyber Monday and 12.12
- Cyber Monday: Monday 30 November 2026, which usually closes White Friday week.
- 12.12: Saturday 12 December 2026, a second chance for anyone who missed an offer.
If a product you wanted sells out on White Friday, watch its price on these two dates.
How to prepare for White Friday 2026: five steps
- List what you actually need: lots of offers tempt you to buy things you do not need, and a list made in advance protects you from that.
- Record current prices: write down the price of every product on your list now. A real discount is measured against the pre-season price, not the crossed-out number in the advertisement.
- Prepare your store account: address, payment method and mobile number. Limited stock sells out quickly in the first hours.
- Calculate the final price: add shipping and other fees before comparing. Our guide on calculating the final price after a discount, shipping and tax can help.
- Check that the code works on top of the sale price: some codes do not work on discounted products, so test the code in the cart before paying. See also Can you use two promo codes at once?
Common White Friday mistakes
- Relying only on the discount percentage in the advertisement: always compare with the price you recorded before the season.
- Buying at the last minute: the best stock sells out in the first hours, and some campaigns end days before or after the Friday.
- Ignoring shipping costs and the return policy: a big discount with high shipping or difficult returns may not be a real deal.
- Copying an old code: make sure the code is currently published on the store page and that it changes the cart total before paying.
Codes that work now, before the season
You do not need to wait for November to save. These codes are currently published on store pages at CoboniKsa and are subject to each store’s terms, so confirm the effect of the code in the cart before paying:
- noon: code VV100, which is cashback added later under noon’s terms, not an instant discount at checkout. Details on the noon promo code page.
- Huawei: code ADMT28. Details on the Huawei promo code page.
- Namshi: code bky15, whose status on the store page is “unconfirmed”, so test it in the cart before relying on it. Details on the Namshi promo code page.
- Sporter: code ST41. Details on the Sporter promo code page.
For all seasonal codes in one place, follow the White Friday 2026 coupons page.
Frequently asked questions
When is White Friday 2026 in Saudi Arabia?
Friday 27 November 2026, the last Friday in November.
When do White Friday 2026 offers start?
Stores have not announced their 2026 dates yet. In 2025 noon started on 20 November, Amazon Saudi Arabia on 21 November and eXtra on 20 November.
Is White Friday the same as Black Friday?
Yes. It is the same season; “White Friday” is the common name in Saudi Arabia and the Gulf, and “Yellow Friday” is the name of noon’s season.
When is Cyber Monday 2026?
Monday 30 November 2026.
When is White Friday 2027?
Friday 26 November 2027.
Can I use a promo code with White Friday offers?
Often yes, but some stores exclude discounted products. Test the code in the cart and confirm its effect before paying. If it does not work, read Promo code not working? 9 reasons and fixes.
Last updated: 5 October 2026. CoboniKsa may earn a commission when you buy through store links, at no extra cost to you.